GemFind, an established marketing company serving the manufacturing, wholesale and retail jewelry industries, has officially changed its name to GemFind Digital Solutions. The name was updated to reflect the full array of digital marketing and website services the company provides its clients.
In conjunction with the new name, GemFind Digital Solutions (GDS) has also launched a brand new website to serve the jewelry industry and highlight the various services they provide. The website address remains www.gemfind.com.
Among the many new and dynamic features of the website is an array of educational training blogs on digital marketing, along with demos of the newly released RingBuilder and DiamondLink tools for ecommerce sites such as Shopify, Magento, and WordPress. Jewelry retailers also have access to a website evaluation tool that offers a free analysis of their website with regard to optimization for several important aspects, such as search engines and keywords.
“GDS has expanded its platform tremendously,” said company CEO Alex Fetanat. “Our goal is to be the digital salesman for retail jewelers, while providing an important portal for manufacturers and diamond suppliers to their retail customers.” He continued, “The website redesign offers new portals to access crucial services, including geo-fencing, digital marketing and sophisticated diamond search tools that enable direct diamond sales to consumers through our DiamondLink app.”
Throughout the year, GemFind Digital Solutions will also provide the industry with critical webinars on how to increase sales and traffic through innovative websites and intuitive apps such as RingBuilder and DiamondLink. Each client will have access to a complete menu of services that best fit their strategies to build sales and generate customer traffic — reaching new levels of revenue as a result.