JA has announced the first annual Jewelers of America National Convention, an education-focused executive forum open to jewelry professionals, will prominently feature an interactive Diamond Detection Lab. The Convention will take place July 28-29, 2019, at the InterContinental New York Barclay in New York City.
The Diamond Detection Lab, sponsored by De Beers Group Industry Services, will feature a range of diamond detection technology. The Lab will be open during both days of the Convention and attendees will be able to educate themselves on advancements made in detection technology and test equipment from De Beers Group Industry Services, Gemological Institute of America (GIA), Taidiam Technology, Yehuda Diamond Company, and others.
“We are carefully crafting our education and content to address the needs of our members. Diamond detection is incredibly important and this lab will ensure attendees have the knowledge about detection and access to the right technology,” says JA President & CEO David J. Bonaparte. “De Beers Group Industry Services’ mission to grown and strengthen confidence across the diamond industry is closely aligned with JA’s mission and they are a natural partner for the Diamond Detection Lab.”
“Customers, suppliers, financiers and end consumers all increasingly demand assurance when it comes to diamonds. With a range of instruments and services that provide confidence in product integrity, product knowledge and product assessment, we bring the benefit of more than 125 years of De Beers experience to help our customers with the most important C of all: Confidence. We look forward to being part of the Jewelers of America National Convention and helping JA’s members obtain the confidence to pass along to their customers,” says De Beers Group Industry Services President Jonathan Kendall.
About Jewelers of America
Jewelers of America (JA) is the national trade association for businesses serving the fine jewelry marketplace. Jewelers of America's primary purpose is to improve consumer confidence in the jewelry industry through its leadership in public, government and industry affairs; by advocating professionalism, including high ethical, social and environmental standards; and by facilitating members' access to education. For more information, please visit www.jewelers.org.
About De Beers
De Beers Group is the world’s leading diamond company and the world’s largest diamond producer by value. It has mines in four countries – Botswana, Canada, Namibia and South Africa – and employs more than 20,000 people.The company was established in 1888 and is owned 85 per cent by Anglo American and 15 per cent by the Government of the Republic of Botswana. With its headquarters in London, it has unrivalled expertise across the diamond value chain – from exploration and production, to rough diamond sales and diamond jewelry retail. For more information, please visit www.debeersgroup.com.
