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74 The Jewelry Business Magazine This years theme Im ALL In is fitting for todays woman who aims to do it all. Each year the full-day affair focuses on health finance career relationships and inspiration with emphasis on empowering women to live a healthy happy balanced and purposeful life. Doors open at 830 a.m. as attendees will have the opportunity to walk the grand exhibit hall to peruse goods and services displayed by participating vendors and place bids at the silent auction benefitting Pace Center for Girls. A special welcome delivered by Fort Lauderdale Commissioner Dean Trantalis precedes what promises to be a dynamic line-up of renowned speakers and panelists. Psychotherapist Yvonne Haase LMHC and SSL vice president and conference vice-chairwoman has been named panel moderator. Keynote speakers for the event include renowned author and finance expert Donna Phelan and motivational speaker and author Deborah Deras with Dr. Elizabeth King presenting the primary keynote address. For more information tickets or for exhibitor or sponsorship opportunities visit www. SSLWomen.com or call 954 903-9426. De Beers Unveils Plan To Reintroduce A Diamond Is Forever Forevermark the diamond brand from the De Beers Group of Companies announced plans to reintroduce the historic slogan A Diamond is Forever. The rebranding will be timed for the Holiday 2015 integrated marketing campaign. First coined for De Beers in 1947 by copywriter Frances Gerety A Diamond is Forever has influenced popular culture for decades and continues to today. Named the best advertising slogan of the century by Advertising Age Magazine research shows the saying remains relevant to the brands target consumers. This market research revealed the slogan is still associated with timeless love and commitment the pillars upon which the Forevermark brand